Concern Worldwide

ROLE
Associate Creative Director, Digital

CREATIVE SCOPE
Ideate compelling concepts to show the plight of families/individuals who desperately need help.

The first two concept boards are highlighting Rohingya refugees and their struggles.

The next three samples present the Don’t Drink/Drink concept and the juxtaposition that Liliana faces daily. Presented here in order is a display ad, Facebook single image ad, and donation page. Both of the ads would click-through to the donation page.

YEAR
2019